John Doherty
New member
Weather going to be in the 60s!:clap:
I did that Jim, and got excoriated for it. "They" told me it cheapened the service to show videos in advertising.
That's interesting. When I think about it, I can understand the mentality coming from a TV commercial viewpoint. People could care less about the work. Everyone knows and understands what a worker performing a trade looks like. I think an exception would be if your video shows something extraordinary such as multiple employees in professional looking uniforms that just scream "organized". Other than that though, you are right, there is no real reason to show technique in a commercial unless you are selling training videos.
On the flip side of that, there is nothing wronng with having YouTube excerpts to further explain to potential customers what you mean. Everyone is using the term "soft washing" (me too.. SoftTouch) these days. That's a meaningless term to customers. It might inspire warm and fuzzies, but why not show them what it means? This is where a video comes in handy.
Here is Michael K showing exactly what I mean.
http://www.youtube.com/watch?v=3c2R5hmbvx4
That is one of the most memorable, discriptive of low pressure vids out there. It is perfect
That is one of the most memorable, discriptive of low pressure vids out there. It is perfect
Glad to hear that John. Got any more roofs lined up.
Well this went off on a bit of a tangent but the job went well.